IMO, Choice Hotels Badda Book Badda Boom Ads are the STUPIDEST and most ANNOYING in the history of advertising.

Not only do I find the ad annoying but also the actor who plays the Badda Book character. IMO, he exudes a persona of arrogance.

There’s complaints posted all over the internet about these stupid ads yet Choice Hotels is ignoring consumer’s complaints and continues to run these annoying ads, thereby showing their disrespect and disregard for consumers.

If your FED UP with Choice Hotels ads, you can tell them to stop running them by writing the Chairman of the board,  President / CEO and Commercial Manager of Choice Hotels;

Mr. Patrick Pacious
President & CEO
1 Choice Hotels Circle
Suite 400
Rockville, MD 20850

Mr. Robert McDowell
Chief Commercial Officer
Choice Hotels International
Suite 400
1 Choice Hotels Circle
Rockville, MD 20850

Mr. Stewart W Bainum Jr
Chairman of Choice Hotels International
Suite 400
1 Choice Hotels Circle
Rockville, MD 20850

Mr. Brian B. Bainum
(Choice Hotels Board Member)
SunBridge Capital Management, LLC
5425 Wisconsin Avenue
Suite 701
Chevy Chase, Maryland 20815

Ms. Maureen M. Sullivan
(Choice Hotels Board Member)
Rent the Runway, Inc.
163 Varick Street
5th Floor
New York, NY 10013

You can also call customer service at 800-300-8800 and tell them your going to #BoycottChoiceHotels until they stop running their STUPID ad.

WRITE TO MANAGEMENT AT MSNBC TO LET THEM KNOW VIEWERS HATE THESE ADS

Mr. Phil Griffin
President of MSNBC
MSNBC
30 Rockefeller Plaza
New York, N.Y. 10112

Mr. Earl Marshall
Executive VP and CFO of Advertising Sales
MSNBC
30 Rockefeller Plaza
New York, N.Y. 10112

FYI – the actor who plays the Badda Book character in the ads is Lowell Byers and his twitter page is; https://twitter.com/lowellbyers

According to this article on Choice Hotels site at media.choicehotels.com, the advertising agency for Choice Hotels is McCann New York.  Their website is mccannny.com and twitter page is https://twitter.com/MRM_McCann

Here’s some complaints posted below their ad on YouTube and other places;

	McCannon Vaughn
That moronic character and the morons who approved this series of ads are one reason I’ll never stay at one of these hotels. Clearly this company makes bad decisions. I mean, why would any intelligent company want to be identified with such a stilted, annoying, one-dimensional character whose only ability in life is that he makes everyone in the room want to hit him with a brick every time he opens his frigging mouth?
.
	B M***s
NOT SURE HOW HAVING A ASSHOLE AS A SPOKESPERSON IS A GOOD-THING…
.
	Changing Lanes
Take the baddo book commercial off the air. It’s beyond annoying
.
	Teresa Nichols
Choice Hotels commercials make me want to stop watching television. This company keeps making these horrible commercials that make me want to slap someone.
.
	Mark Zielke
I worked for choice hotels years ago, if I still did I would be humiliated by these commercials.
.
	Sam McCrory
If you think this is witty, you deserve to stay at one of these motels. M-Motel. Not to be confused with a H-Hotel.
.
	Rodolpho Sanchez
I don’t know why I absolutely despise this commercial.
.
	christopher leo daniels
This joke lands like a lead balloon, and My Cousin Vinny was 30 years ago.
.
	Octopus Cookie
It was never a success
.
	Rosco P. Coltrane
Badda book badda bust. Enough already.
.
	Big B 10
And people get paid to write this?
.
	Pamela Carr
Hate, hate, hate
.
	Billy Gray
Of course the basic guy doesn’t think people glow but it’s called ORA……..# Illuminati’s
.
	James Cook
Nobody glows and nobody says badda book badda boom either. Condescending and demeaning boss. Not the climate we need to promote Choice Hotels. Or does this imitate your leadership?
.
	Carol Castro
Get rid of the badda book badda boom… it’s totally irritating!
.
	*prince/ *marie
Please take this stupid commercial here watching again in 2019, him & his stupid badda book badda boom hasn’t got s–t to do with hotels, it is an annoying commercial that I & many others are tired of seeing…
.
	By Design
I vote most annoying advert of 2018!
.
	Ted Cantu
YOU NAILED IT… I hate this commercial
.
	KennBurch
Is the idea here that most people want their low-priced family/business motel experience to be like going to the strip joint on THE SOPRANOS?
.
	luckyotter 8
That commercial enrages me and I hate that guy. I just tweeted them and told them I’m never staying in one of their hotels because of those STUPID and ANNOYING commercials.
.
	Carol Castro
Get rid of the badda book badda boom… it’s totally irritating!
.
	Barbara W. Keep
I agree with Carol. The ad is not only irritating but stupid. Get a new advertising agency.
.
	Robert Bump
“Fook” bada book!
.
	D J Ronnie Glenn
Stupid commercials, almost as bad as progressive insurance
.
	Jeff Cech
Who else is sick of their stupid commercial. Vada book vada boom? Please stop!
.
	Jonathan Scott Spicer
Dear Choice Hotels,Take Badda Book Badda Boom and shove it!
.
	Jim Fouch
If you don’t stop the idiotic “Badda Book Badda Boom” commercials, I will never book with another Choice location.
.
	Chuck Regina Phillips
I agree! That commercial is so irritating! It makes me want to run the other way.
.
	Deb Forrest
Your commercial is terrible. I will never stay at your hotels until or unless you change your commercial from the stupid bada book bada boom garbage. It is insulting
.
	Stayce Loe
Please, I mean PLEASE come up with better ads than last year’s “who glows” nonsense bada book bada boom. Seriously. If you use the same ads this year your market share is going to drop. period.
.
	Carol Moorby
Such a retarded phrase….it makes no sense at all and makes th guy look like an idiot
.
	Irene Fish
PLEASE!!! STOP RUNNING THE STUPIDIST AS IN THE WORLD!! The “botta boop botta book” not only makes NO sense, but tells un NOTHING about your hotels & it is SOOOOO IRRITATING, we mute it every time it runs! PLEASE make new ads that actually would give folks a REASON to stay in one of your hotels, instead of swearing we will NEVER stay in one as long as this irritating ad is running!!!!
.
	Robb Evans
Bada book commercials are the most annoying on tv. I would not stay in these hotels for the simple reason that I would not want to contribute to their budget. The saddest part is that I had to wait for another of those intellectually insulting airings to even figure out what company they were for. Why don’t you hire me to get you name recognition (or anyone else for that matter?)
.
	Kathryn M Smith
Stupid ad needs to be removed
.
	Carol Moorby
Such a retarded phrase….it makes no sense at all and makes th guy look like an idiot
.
	Valerie Means
This commercial is one of the THE STUPIDEST COMMERCIAL I HAVE EVER HEARD AND VERY ANNOYING I DONT WANT TO BADA BOOK? OR BADA BOOM. What does it mean any?
.
	Terri LaValle
I agree. It doesn’t make any sense and when it comes on, I turn it off. Ridiculous ad.
.
	Valerie Means
I turn it off
.
	Aaron Mood
I wouldn’t trust an asshole like your ‘Bada Book’ spokes- sphincter. I assume some sociopathic executive thinks that smug jerk off is funny disrespecting his underlings.What a crummy way to treat people. It’s not funny, it’s not cute. How about Bada fuck you?
.
	Coot Coot Deason
Bada Bing Bada Boom paraphrases a mafia/mobster Italian American expression started in New Jersey or NYC.i.e. “Aaay, I took em out like you toll me.. Piece of Cake..Bada Bing Bada Boom ya know”? So to me, the commercial
.
	Marlene Smith
“Bada book,” yeah, I get it – book the hotel. The guy says, “think about it,” that’s insulting. I don’t have to think about that; it’s annoying, condescending and very dated. The only problem is that I hate the commercial so much that I don’t think I could stand the association by staying at a Choice hotel. In fact, I now record most of what I want to watch, then view later so that I can fast forward through all of the incredibly long commerical blocks. The incessant “bada book,” buying silver, and “my pillow” drove me to this method of avoidance.
.
	Lisa Robinson
this commerical is so stupid
.
	Myra Campbell
This the worse commercial on TV!! Why not just show the hotel rooms, & properties!! Choice hotels exces. Must think people are stupid!!
.
	Dagny Kight
Really dumb. I always mute it. I just did! I stay at Quality Inns a lot and this commercial does not touch on any of the reasons why a traveler would make that choice. It doesn’t even explain why the guy comes up with the slogan.
.
	Deborah Hadden
It doesn’t make sense.this commercial.
.
	Pam Feison Gould
WTF is badda book, badda boom?
.
	Sam McCrory
It’s something that they think is funny. It’s not. It’s humor for dumb people.
.
	Pam Feison Gould
they must think we are all idiots .?´¯`•.¸¸. ???.
.
	Scott Rangus
It’s stupid and annoying
.
	Mary Jo DiMauro-Owens
Pam Feison Gould need to hire a nee creative department. Such annoying commercials.
.
	Catherine Moody
I absolutely hate this stupid commercial. Needless to say, I won’t be making any reservations with Choice Hotels.

Not only do consumers hate these commercials but so does professional writers & reviewers.

Ellen McDaniel-Weissler from the times-news.com stated in an article on Jul 22, 2018;

“Another TV commercial which bugs both my mom and me is the one where some arrogant, charcoal gray-suited jerk keeps insisting that the hotel chain he represents doesn’t need to advertise the deals they are offering, they just need to say “Bada-book, Bada-boom.”

Now, unless you are a New York Mafioso or an aging member of the Rat Pack left over from Frank Sinatra’s “bada-boom, bada-bing” days, this phrase is not going to resonate with you — and even if you are, it still doesn’t tell you anything about the product on offer.

Besides, the nimrod who keeps saying this is so smug about his brilliant idea that it’s enough to make you refuse to ever stay at that hotel just to wipe the self-satisfied smirk off his face!“

In my opinion, the person who thought this ad concept up, the company which produced them and the person(s) from Choice Hotels who signed off on running these ads should ALL be FIRED.

JUNE 20, 2019 UPDATE:

VICTORY! Copies of all the complaints above were sent to the CEO, President, Chairman of the Board, Board Members of Choice Hotels and top management at MSNBC.  As of June 20, 2019, they have stopped showing those STUPID Badda Book Ads on MSNBC! YEA!!!!

Another example of how ONE person CAN change the world and make a difference

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